Privacy Policy

This Privacy Policy explains how Richardson’s Jersey Royals (“we”, “us”, “our”) collects, uses, and protects your personal data when you use our website https://jersey-royals.com (“Site”).

This policy applies to all products and services offered via our Site.

1. Personal Data We Collect

We may collect and process the following information:

  • Name
  • Email address
  • Billing and delivery address
  • Telephone number
  • Order and transaction details
  • IP address and browser/device information

We collect this information when you:

  • Place an order
  • Contact us
  • Subscribe to communications
  • Browse our website

2. How We Use Your Information

We use your personal data to:

  • Process and fulfil orders
  • Deliver products to you
  • Communicate about your order
  • Provide customer support
  • Improve our website and services
  • Send service-related communications
  • Comply with legal obligations

3. Customer Reviews (Trustpilot)

We value customer feedback and may invite you to review your purchase.

If you place an order with us, we may share your:

  • Name
  • Email address
  • Order reference

with Trustpilot A/S for the purpose of sending a review invitation.

This is done under our legitimate interest in improving our services and helping customers make informed decisions.

Trustpilot processes your data in accordance with their privacy policy:
https://www.trustpilot.com/legal/privacy-policy

  • You are not required to leave a review
  • We do not send excessive or repeated invitations
  • We do not offer incentives for reviews

4. Payments

We do not store credit card details.

Payments are processed securely via third-party providers (CityPay), and we do not have access to your full payment details.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to improve your experience and analyse website usage.

Cookies may collect:

  • Pages visited
  • Time spent on site
  • Device/browser data

You can control cookies through your browser settings.

6. Google Analytics (GA4)

We use Google Analytics to understand how visitors use our website.

Google Analytics collects information such as:

  • Pages visited
  • Time on site
  • Device type
  • General location (not precise)

This data is anonymised where possible.

You can opt out via:
https://tools.google.com/dlpage/gaoptout

7. Facebook Pixel

We use the Facebook Pixel to:

  • Measure advertising effectiveness
  • Show relevant ads to visitors

This allows us to show ads to users who have previously visited our website.

Facebook may use cookies and other tracking technologies.

You can manage your ad preferences via:
https://www.facebook.com/settings/?tab=ads

8. Sharing Your Information

We do not sell or rent your personal data.

We may share your data with trusted third parties where necessary, including:

  • Payment providers
  • Delivery/courier services
  • Trustpilot (for reviews)
  • Analytics and advertising providers

All third parties process data in accordance with applicable data protection laws.

9. Data Retention

We retain your data only for as long as necessary to:

  • Fulfil orders
  • Meet legal and tax obligations
  • Resolve disputes

10. Your Rights

You have the right to:

  • Access your personal data
  • Request correction of inaccurate data
  • Request deletion of your data
  • Object to processing in certain circumstances
  • Withdraw consent (where applicable)

To exercise these rights, please contact us via our website.

11. Data Security

We implement appropriate technical and organisational measures to protect your data against:

  • Unauthorised access
  • Loss
  • Misuse

12. Third-Party Websites

Our website may contain links to third-party sites.

We are not responsible for the privacy practices of these websites.

13. Changes to This Policy

We may update this Privacy Policy from time to time.

We recommend checking this page periodically.

14. Contact Us

If you have any questions about this Privacy Policy or your data, please contact us via the contact details on our website.

Last updated: April 2026